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The popularity of interactive media has revolutionized the nature of journalism and transformed journalistic communication into interactive dialogue. Social media tools can be utilized at every stage of a journalist’s work—from doing real-time research, identifying sources in communities, and writing and producing a story, to enhancing networks and assessing reach and effectiveness. Obtain a complete background in the newest tools needed to research and write the news and then to display and distribute content. Become more familiar with what the major social media platforms offer and how social media can be used for news gathering and research. Also, learn how to connect with sources, to engage audiences, and to effectively interact with and engage readers.
http://www.sps.nyu.edu/content/scps...978