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Individual giving accounts for the largest percentage of donations given annually. Explore techniques to build and enhance major gift programs, assess capital campaign readiness, and implement capital campaigns. Examine the critical role annual giving plays in an organization's success. Participants draw on their own experiences and case studies. Designed to meet the needs of professionals with diverse backgrounds, the assignments empower students with greater insights into the art and science of fundraising.
http://www.sps.nyu.edu/content/scps...931