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Sales skills are essential to anyone in business, and not just to sell a product or service. Sales skills also help to start a venture, to get hired, to get promoted, and to turn ideas into realities. Yet most people shy away from selling out of anxiety, often based upon a short-term, high-pressure view of sales. This course covers essential and effective skills to influence and motivate in settings beyond just sales calls. These skills especially apply to entrepreneurial environments that have new products, few resources, a short operating history, and a need for new relationships. Learn an effective sales process that builds relationships based on listening, value, and mutual benefit—the opposite of high-pressure sales.
http://www.sps.nyu.edu/content/scps...920