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What factors shape the evolution of a product design? How can a designer navigate through the necessary stages without losing the essence of the original concept? Learn how to steer a product in a creative and innovative way through the different phases of production, including market research, consumer analysis, concept generation, materials, design, prototyping, sourcing, manufacturing, pricing, and presentation. Through simulated real-world conditions, discover how your original product could be developed professionally and successfully.
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